The members of Information Behavior and Interaction (IBI) Research Group in the School of Information at the University of Michigan are interested in various aspects of information behavior and interaction by investigating research questions in the following areas:

  • Assessing credibility and cognitive authority in web searching
  • Judgments of credibility in everyday life information seeking and use
  • Credibility constructs of online content contributors
  • Developing online information literacy games
  • Collaborative information seeking
  • Human information behavior in the workplace
  • Social searching using social Q&A services
  • Social tags in web searching
  • Search as learning
  • Consumer health information behavior


Credibility Assessment in the Participatory Web Environment
The purpose of the Credibility 2.0 Project was to investigate the new sets of credibility assessment heuristics and strategies that people develop to interact with information in the digital environment ... read more


Audience-aware credibility: From understanding audience to establishing credible blogs

Answers from the crowd: How credible are strangers in social Q&A?


New Book Coming Out Soon
Karen Markey, Chris Leeder, and Soo Young Rieh’s new book, “Designing Online Information Literacy Games Students Want to Play” will be published by Rowman & Littlefield in spring 2014. This book is about how to design … read more